Oh hey, have we met?
I’m Rachael 👋🏻Fractional COO, systems nerd, and the person who looks at the mess behind your business and thinks ‘oooh, fun’.
nice to meet you!
Give me a label maker, a fun beverage, and something to organize and you’ve just described my perfect Saturday night.
And I seriously love learning how businesses run behind the scenes, then building the processes to support it.
THE ORIGIN STORY
What's my deal, anyway?
My spouse and I started our first business, a real estate investment company, a side hustle we managed while both working full time.
The business was working (yay!), but things were a hot mess (less yay). I spent my days drowning in unread emails, sifting through piles of post it notes, and constantly waking up at 3 am suddenly remembering the thing I forgot to do earlier.
It was chaos. I was burnt out like a crispy piece of bacon.
I finally realized something had to change.
So, being the organized person that I am, I dove headfirst into the wonderful world of systems & processes. I learned how to automate, delegate, and stop being the bottleneck holding everything together.
It. Was. Magic.
Hey Rachael was born.
When I first launched it was actually as a productivity coach, and I loved helping people get sh*t done.
As things started to get hectic, and my client roster grew, I quickly got to work setting up the systems and tools to handle it all.
During a (very enlightening) call with my business mentor, I shared everything I’d set up that week, and she dropped the line that started it all: "You know people will pay you for that." 🤯
No, I did not know that. Doesn’t everyone love organizing as much as me?
Based on this shocking revelation, Hey Rachael made a pivot. Helping businesses implement systems & strategies to automate manual work, streamline processes, and spend time focused on growing their business, impact, and income.
And over one hundred businesses later, I’ve learned something very important: I freaking love what I do!
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Organization is my love language. And yes, I have been known to systematize a closet or pantry when visiting friends and family.
Since you’re here, you should probably know…
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I have a BA in Fine Art Photography and have been taking pictures since I learned to talk.
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Matcha makes me happy (but like real, ceremonial grade, Japanese matcha, you know, the fancy stuff).
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In my birdwatching era, and I have binoculars and the Merlin Life List from around the world to prove it.
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I will always ask to pet your dog. Always. Even on a video call where I technically cannot pet your dog.
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Obsessed with pickles, popcorn, and snacks in general. Also #TeamBeverages.
Forget 5 stars. I have a chicken named after me.
I worked with Brenda from CE Learning Systems for almost a year, rebuilding how their agency runs.
Somewhere in there she mentioned she was starting a backyard flock, and I told her my Stardew Valley chickens are one of the great joys of my life. When her first real hens arrived, she said our work had been so impactful she named one of them Rachael (yes, of course I cried, wouldn’t you?!)
I've gotten a lot of kind feedback over the years. Hands down, this one's my favorite.
meet Rachael the chicken ↑
look how cute she is!
“Rachael helped bring our systems to life! We started using ClickUp barely scratching the surface of what it could do. Rachael immediately became a valuable partner in mapping, building, and implementing systems we use every day. We wish we'd found her sooner!”
— Brenda, CE Learning Systems
🌈My Values
I believe that Black Lives Matter, and that BIPOC and LGBTQIA+ rights are human rights.
No matter your race, religion, gender identity and expression, or who you love. You are welcome here.🫶🏻
💰and did you know?
I donate 100% of all affiliate income!
Signing up for a new tool like Dubsado, Honeybook, or ClickUp?
Check out more info about the organization(s) I am donating to this season, and consider using or sharing my links!
Wondering if we’d be a good fit?
The best way to find out is by scheduling a chat to talk through what's happening behind the scenes.
No pressure, just an honest conversation about where your business is at and what might actually help.